Bell signs multi-year deal with ServiceNow to accelerate telco’s digital focus

Bell said Thursday that it has signed a multi-year deal with digital workflow company ServiceNow to accelerate “Bell’s digital transformation and leadership in AI-powered solutions.” The deal follows a collaboration the two companies announced in November, in which Bell integrated ServiceNow’s cloud-based platform to streamline and improve the customer experience. “The renewed commitment makes Bell one of ServiceNow's largest communications customers with a first of its kind collaboration in Canada,” Bell said in a Thursday press release. ‘Bell will expand its use of the ServiceNow platform, supporting its own digital transformation while continuing to offer ServiceNow implementation expertise to support...